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Pricing
Product Management Design Question: ATM interface redesign for visually impaired users

Asked at Amazon

15 mins

Design an ATM for the Blind

Product Design Hard Member-only
User-Centered Design Accessibility Planning Problem-Solving Banking Financial Technology Assistive Technology
User Experience Product Design Accessibility Inclusive Technology Financial Services

Introduction

Designing an ATM for the blind is a crucial challenge that addresses accessibility and financial inclusion. This project requires careful consideration of user needs, technological capabilities, and regulatory requirements. I'll approach this design problem by first clarifying the scope, analyzing user segments, identifying pain points, proposing solutions, and defining success metrics.

Tip

Does this approach sound good? I'm happy to adjust if you have any specific areas you'd like me to focus on.

Step 1

Clarify Questions (3 minutes)

  • Is this a project for a specific bank or a generic ATM solution?

  • Why it matters: This affects the scale of implementation and potential integration with existing systems.
  • Hypothetical answer: Let's assume it's a generic solution that can be adopted by multiple banks.
  • Impact: We'll need to design for flexibility and consider various integration scenarios.
  • Are there any regulatory requirements or standards we need to adhere to?

  • Why it matters: Accessibility features often have legal mandates.
  • Hypothetical answer: Yes, we need to comply with ADA standards in the US and similar regulations globally.
  • Impact: This will guide our minimum feature set and testing requirements.
  • What's our timeline and budget for this project?

  • Why it matters: This affects the scope and complexity of solutions we can propose.
  • Hypothetical answer: Let's assume a 12-month timeline with a moderate budget.
  • Impact: We'll focus on practical, implementable solutions rather than highly experimental ones.
  • Do we have any existing user research or data on blind users' banking habits?

  • Why it matters: This could provide valuable insights to inform our design.
  • Hypothetical answer: We have some general statistics but no in-depth user studies.
  • Impact: We'll need to prioritize user research in our early stages.

Propose the Goal

Given the focus on accessibility and financial inclusion, I believe our goal should be to design an ATM system that provides an equivalent banking experience for blind users compared to sighted users, ensuring independence, security, and ease of use. Does this align with your vision?

Define the Scope

For this challenge, let's focus on creating a fully accessible ATM interface that allows blind users to perform common transactions independently, including cash withdrawals, deposits, balance inquiries, and fund transfers.

Based on our discussion, I'll assume we're designing a solution that:

  1. Can be adopted by multiple banks
  2. Complies with ADA and similar international standards
  3. Has a 12-month development timeline
  4. Requires additional user research

Tip

I'll take a moment to organize my thoughts before moving to the next step.

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