Introduction
Designing a better water bottle is an exciting challenge that touches on sustainability, user experience, and innovation. I'll approach this by first clarifying our objectives, then analyzing the market and user needs, and finally proposing and evaluating solutions. Let's dive in.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Helps frame the solution within company constraints Expected answer: Yes, it's for an established outdoor gear company Impact on approach: Would leverage existing brand reputation and distribution channels
Why it matters: Influences the scope and ambition of our solution Expected answer: 12-18 month development cycle with standard resources Impact on approach: Allows for significant innovation but within realistic bounds
Why it matters: Ensures we're solving real user problems Expected answer: Some initial surveys and focus groups have been done Impact on approach: Would build on existing insights rather than starting from scratch
Propose the Goal
Given our company's focus on outdoor gear, I believe our goal is to create a water bottle that enhances the outdoor experience while promoting sustainability. Does this align with your vision?
Define the Scope
Should we focus on a multi-use water bottle suitable for various outdoor activities like hiking, camping, and everyday use?
Based on your answers, I'll assume we're designing for an established outdoor gear company, with a 12-18 month timeline, some existing user research, and a focus on a versatile, sustainable water bottle for outdoor enthusiasts.
Subscribe to access the full answer
Monthly Plan
The perfect plan for PMs who are in the final leg of their interview preparation
$66.00 /month
- Access to 8,000+ PM Questions
- 10 AI resume reviews credits
- Access to company guides
- Basic email support
- Access to community Q&A
Yearly Plan
The ultimate plan for aspiring PMs, SPMs and those preparing for big-tech
- Everything in monthly plan
- Priority queue for AI resume review
- Monthly/Weekly newsletters
- Access to premium features
- Priority response to requested question