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Product Management Design Question: Innovative bookshelf concept encouraging children's reading habits

Design a bookshelf for kids.

Product Design Medium Member-only
User Research Problem-Solving Feature Prioritization Education Furniture Consumer Electronics
User Experience Product Design Children's Products Educational Tech Furniture

Introduction

Designing a bookshelf for kids is an exciting challenge that combines functionality, safety, and creativity. We'll need to consider the unique needs of children, their parents, and the educational potential of such a product. I'll approach this design problem systematically, focusing on user needs, market opportunities, and innovative solutions.

Tip

Does this approach sound good? I'd be happy to adjust my focus if you have any specific areas you'd like me to emphasize.

Step 1

Clarify Questions (3 minutes)

  • Is this a company-specific product, or should I approach it as a generic design challenge?

  • Why it matters: This will help me tailor the solution to the company's strengths and market position.
  • Hypothetical answer: Let's assume it's a generic product for now.
  • Impact: I'll focus on broad market appeal rather than company-specific integration.
  • What age range are we targeting for this kids' bookshelf?

  • Why it matters: Different age groups have vastly different needs and safety requirements.
  • Hypothetical answer: Let's target children aged 3-10 years old.
  • Impact: This will influence the design's height, safety features, and interactive elements.
  • Are there any specific materials or sustainability requirements we should consider?

  • Why it matters: This could be a key differentiator in the market and align with parent values.
  • Hypothetical answer: Let's assume eco-friendly materials are preferred but not mandatory.
  • Impact: We'll explore sustainable options but balance them with cost and durability.
  • Do we have any initial budget constraints or target price point?

  • Why it matters: This will help determine the level of features and materials we can incorporate.
  • Hypothetical answer: Let's aim for a mid-range product, not luxury but above basic options.
  • Impact: We'll focus on value-added features that justify a slightly higher price point.

Propose the Goal

Given the focus on children's products, I believe our goal should be to create a bookshelf that not only stores books effectively but also encourages reading and learning through interactive features. Does this align with your vision?

Define the Scope

For this design challenge, let's focus on creating a standalone bookshelf unit that can be placed in a child's room or a family living area. We'll assume it needs to be safe, durable, and appealing to both children and parents.

Based on our discussion, I'll proceed with the following assumptions:

  1. Target age range: 3-10 years old
  2. Mid-range price point
  3. Preference for eco-friendly materials
  4. Standalone unit with potential for customization

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