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Product Management Design Question: Conceptualize mobile app for interactive, educational kids' field trips

Asked at Amazon

15 mins

Design an app for kids field trip.

Product Design Medium Member-only
User Research Feature Prioritization Product Strategy Education Technology Tourism
User Experience Product Design Edtech Mobile Apps Field Trips

Introduction

Designing an app for kids' field trips is an exciting challenge that combines education, technology, and user experience. We'll need to consider the needs of multiple stakeholders, including children, teachers, and parents, while ensuring safety, engagement, and educational value. Let's dive into the details of creating a product that enhances the field trip experience for young learners.

Tip

Does this approach sound good? I'd like to confirm before we proceed.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this might be for a specific educational technology company. Is that the case, or should we approach this as a new startup venture?

Why it matters: This helps frame the solution within existing resources or as a fresh start. Expected answer: Let's treat it as a new startup venture. Impact on approach: We'll need to consider funding, market entry strategies, and building everything from scratch.

  • Considering the target audience, I'm assuming we're focusing on elementary school children. Is this correct, or should we consider a broader age range?

Why it matters: The age range significantly impacts the app's features, design, and content complexity. Expected answer: Yes, focus on elementary school children (ages 6-12). Impact on approach: We'll tailor the user interface and features to this age group's capabilities and interests.

  • Given the nature of field trips, I'm thinking we should prioritize offline functionality. Is this a correct assumption, or should we focus on real-time, connected features?

Why it matters: This affects the app's architecture and feature set. Expected answer: Both offline and online functionality are important. Impact on approach: We'll need to design a hybrid solution that works well in various connectivity scenarios.

Propose the Goal

Given our focus on creating a new startup in the educational technology space, I believe our goal should be to develop an engaging and educational mobile app that enhances the field trip experience for elementary school children, while providing valuable tools for teachers and peace of mind for parents. Does this align with your vision?

Define the Scope

For this product design challenge, should we focus on creating a minimum viable product (MVP) that addresses the core needs of a successful field trip, such as navigation, information delivery, and safety features?

Based on the answers provided, I'll assume the following for the rest of the solution:

  1. We're a new startup in the edtech space.
  2. Our target users are elementary school children (ages 6-12), their teachers, and parents.
  3. We'll develop a hybrid app with both offline and online capabilities.
  4. We'll focus on creating an MVP with core field trip functionalities.

Tip

I'll take a moment to organize my thoughts before moving to the next step.

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