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Pricing
Product Management Design Question: Sketch of a wedding registry app interface with gift options and couple preferences

How would you design a wedding registry?

Product Design Medium Member-only
User Segmentation Feature Prioritization Product Strategy Wedding Industry E-commerce Gift Retail
User Experience E-Commerce Product Design Wedding Industry Gift Registry

Certainly, I'd be happy to design a wedding registry product. Let's dive into this exciting challenge.

Introduction

Designing a wedding registry involves creating a platform that allows engaged couples to curate a list of desired gifts for their wedding, while providing guests with an easy way to purchase these gifts. The key aspects we'll need to consider include user experience for both couples and guests, integration with retailers, and features that make the process enjoyable and efficient.

Tip

Does this sound like a good starting point? I'd love to hear your thoughts before we proceed.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this might be for a specific company's existing product. Is that the case, or are we designing this as a standalone product?

Why it matters: This helps frame the solution within existing constraints or as a new venture. Expected answer: Let's assume it's a standalone product. Impact on approach: We'll need to consider building partnerships from scratch and creating a unique value proposition.

  • Given the nature of wedding registries, I'm assuming we're targeting a global market. Is that correct, or should we focus on a specific region?

Why it matters: This affects our feature set, localization needs, and potential partnerships. Expected answer: Let's focus on the U.S. market initially. Impact on approach: We'll tailor our solution to U.S. wedding customs and retail partnerships.

  • Are there any specific time or resource constraints we should be aware of for this project?

Why it matters: This helps prioritize features and set realistic goals. Expected answer: Assume we have a team of 5 developers and 3 months to launch an MVP. Impact on approach: We'll need to focus on core features and potentially use existing technologies to speed up development.

Propose the Goal

Given that we're creating a standalone product for the U.S. market, I believe our goal should be to create a user-friendly, efficient wedding registry platform that delights both couples and guests while building strong partnerships with retailers. Does this align with your vision?

Define the Scope

For this product design challenge, should we focus on the core registry creation and gift-giving experience, or should we also consider additional features like wedding planning tools?

Based on your answers, I'll assume we're focusing on the core registry experience for now, with the potential to expand into additional wedding-related features in the future.

Tip

I'll take a moment to organize my thoughts before moving on to the next step.

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