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Product Management Design Question: Sketch of mobile app interface for finding doctors in a new city

Asked at Meta

15 mins

If you moved to a different city, how will you design an app to search doctors in your locality?

Product Design Medium Member-only
User-Centric Design Problem Solving Feature Prioritization Healthcare Technology Mobile Applications
User Experience Product Design Mobile Apps Location-Based Services Healthcare Tech

Certainly, I'll approach this product design question as a seasoned VP of Product interviewing for a senior product leadership role. Here's my detailed response:

Introduction

The challenge at hand is to design an app for searching doctors in a new locality after moving to a different city. This scenario touches on several key aspects of product design, including user needs, location-based services, and healthcare accessibility. I'll walk you through my approach to designing this app, focusing on user-centric solutions and leveraging technology to improve the doctor search experience.

Tip

Does this framework sound good to you? I'm happy to adjust my approach if you have any specific areas you'd like me to focus on.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this might be for a specific company's existing product. Is that the case, or should I approach this as a new standalone app?

Why it matters: This helps frame the solution within existing constraints or as a greenfield project. Expected answer: Let's treat it as a new standalone app. Impact on approach: We'll need to consider building everything from scratch, including user acquisition strategies.

  • I'm assuming we're designing this for a mobile app first. Is that correct, or should we consider other platforms as well?

Why it matters: Determines the primary user interface and technical considerations. Expected answer: Yes, mobile-first, but consider web accessibility too. Impact on approach: We'll focus on mobile UX but ensure the solution is adaptable to web platforms.

  • Are there any specific regulatory or data privacy considerations we need to account for, given we're dealing with healthcare information?

Why it matters: Healthcare data is sensitive and often subject to strict regulations. Expected answer: Yes, we need to comply with healthcare data protection laws. Impact on approach: We'll need to build in robust security and privacy features from the ground up.

Propose the Goal

Given that we're creating a new standalone app, I believe our goal should be to design a user-friendly, secure mobile application that helps people quickly find and connect with suitable doctors in their new locality. Does this align with your vision for the product?

Define the Scope

For this product design challenge, should we focus on general practitioners, or include specialists as well? I'm inclined to start with general practitioners to keep the initial scope manageable, but I'm open to your thoughts on this.

Based on our discussion, I'll assume the following for the rest of the solution:

  1. We're building a new, standalone mobile app with web accessibility.
  2. We'll focus initially on general practitioners.
  3. We need to prioritize data security and privacy compliance.

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