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Product Management Design Question: Facebook Movies social viewing platform with interactive features

Asked at Meta

15 mins

Design Facebook Movies

Product Design Hard Member-only
Product Strategy User Experience Design Feature Prioritization social media entertainment streaming
Social Media User Engagement Facebook Streaming Product Design

Certainly, I'll design Facebook Movies using the framework you've provided. Let's dive in.

Introduction

Designing Facebook Movies is an exciting opportunity to enhance user engagement and create a new avenue for content consumption within the Facebook ecosystem. This feature would allow users to watch and share movies directly on the platform, potentially transforming Facebook into a major player in the streaming industry. I'll outline my approach to designing this product, focusing on user needs, market opportunities, and technical considerations.

Tip

Does this sound good? Shall I proceed with the clarifying questions?

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this might be for Facebook's existing platform. Is that correct?

Why it matters: Helps frame the solution within Facebook's ecosystem Expected answer: Yes, it's for Facebook's main platform Impact on approach: Would leverage existing Facebook infrastructure and user base

  • Given Facebook's focus on social connectivity, I assume the goal is to create a social movie-watching experience. Does this align with your vision?

Why it matters: Ensures the solution aligns with Facebook's core mission Expected answer: Yes, the social aspect is crucial Impact on approach: Would prioritize features that enhance social interaction during movie watching

  • Considering the scale of this project, I'm wondering about the timeline and resources available. Are we looking at a 6-month MVP or a longer-term rollout?

Why it matters: Helps prioritize features and set realistic expectations Expected answer: 12-month phased rollout Impact on approach: Would plan for iterative development with key milestones

  • I'm curious about any existing user research or data insights on movie-watching behaviors on Facebook. Is there any information available?

Why it matters: Informs user needs and potential adoption challenges Expected answer: Limited data available from Facebook Watch Impact on approach: Would recommend additional user research in early stages

Propose the Goal

Given Facebook's focus on social connectivity and content sharing, I believe the goal is to create an engaging, social movie-watching experience that increases user time spent on the platform and opens new revenue streams. Does this align with your vision?

Define the Scope

For this product design challenge, should we focus on the core movie-watching experience and social features, leaving out aspects like content acquisition and licensing for now?

Based on the answers, I'll assume we're designing for Facebook's main platform, focusing on a social movie-watching experience with a 12-month phased rollout. We'll prioritize the core viewing experience and social features, using limited existing data from Facebook Watch to inform our decisions.

Tip

I'll take a moment to organize my thoughts before moving to the next step.

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