Introduction
Designing a product for borrowing and lending money on Facebook presents an intriguing challenge at the intersection of fintech and social media. This task involves creating a seamless, trustworthy system that leverages Facebook's vast user base and social connections to facilitate peer-to-peer financial transactions. I'll approach this by first clarifying the problem space, then analyzing the market opportunity, identifying user segments and pain points, proposing solutions, and finally defining success metrics.
Tip
Does this approach sound good? I'm happy to adjust if you have any specific areas you'd like me to focus on.
Step 1
Clarifying Questions (3 minutes)
Why it matters: This helps frame the solution within existing infrastructure and user base. Expected answer: Yes, it's a new product within Facebook. Impact on approach: We'll leverage Facebook's existing user data and social graph.
Why it matters: Determines the scale of the solution and potential regulatory considerations. Expected answer: Start with a few key markets, then expand. Impact on approach: We'll need to consider different financial regulations and cultural attitudes towards lending.
Why it matters: Helps prioritize features and set realistic goals. Expected answer: 6-month timeline for initial launch, with a dedicated team. Impact on approach: We'll focus on core functionality first, with a phased rollout plan.
Propose the Goal
Given Facebook's focus on connecting people and facilitating interactions, I believe the goal is to create a trusted, user-friendly platform for peer-to-peer lending that strengthens social connections while providing financial benefits. Does this align with your vision?
Define the Scope
For this product design challenge, should we focus on personal lending between friends and family, or expand to include broader peer-to-peer lending between strangers?
Based on the answers, I'll assume we're focusing on personal lending between Facebook friends initially, with a 6-month timeline for the first market launch.
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