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Product Management Success Metrics Question: Defining KPIs for Lilium's innovative air taxi network

how would you define the success of lilium's air taxi network?

Product Success Metrics Hard Member-only
Metric Definition Strategic Thinking Data Analysis Aviation Urban Transportation Sustainable Technology
Sustainability Urban Mobility Product Success Metrics KPI Definition Aviation

Introduction

Defining the success of Lilium's air taxi network is a complex challenge that requires a multifaceted approach to product success metrics. To tackle this effectively, I'll follow a structured framework that covers core metrics, supporting indicators, and risk factors while considering all key stakeholders. This approach will help us create a comprehensive picture of what success looks like for Lilium's innovative transportation solution.

Framework Overview

I'll follow a simple success metrics framework covering product context, success metrics hierarchy, and strategic initiatives to drive improvement.

Step 1

Product Context

Lilium's air taxi network is a revolutionary urban air mobility solution that aims to provide fast, efficient, and environmentally friendly transportation in congested metropolitan areas. The product consists of electric vertical take-off and landing (eVTOL) aircraft, a network of vertiports, and a digital platform for booking and managing flights.

Key stakeholders include:

  1. Passengers seeking quick, convenient travel
  2. Cities looking to alleviate traffic congestion
  3. Investors expecting returns on cutting-edge technology
  4. Regulatory bodies ensuring safety and compliance

The user flow typically involves:

  1. Booking a flight through the Lilium app or website
  2. Arriving at a vertiport for security screening
  3. Boarding the eVTOL aircraft for a short, direct flight
  4. Disembarking at the destination vertiport

This product fits into Lilium's broader strategy of revolutionizing urban transportation and reducing carbon emissions. Compared to competitors like Joby Aviation and Volocopter, Lilium's aircraft design offers longer range and higher passenger capacity.

In terms of product lifecycle, Lilium's air taxi network is in the early growth stage, with initial commercial operations planned but not yet fully scaled.

Hardware considerations:

  • Manufacturing of eVTOL aircraft requires precision engineering
  • Battery technology is crucial for performance and safety
  • Vertiport infrastructure must be developed in partnership with cities

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