How would you measure the success of Epic's MyChart patient portal?

Introduction

Measuring the success of Epic's MyChart patient portal requires a comprehensive approach that considers multiple stakeholders and various aspects of the product. To effectively evaluate this patient portal, I'll follow a structured framework covering core metrics, supporting indicators, and risk factors while considering all key stakeholders.

Step 1

Product Context

Epic's MyChart is a patient portal that serves as a digital interface between patients and healthcare providers. It allows patients to access their medical records, schedule appointments, communicate with their doctors, view test results, and manage their overall healthcare experience.

Key stakeholders include:

1. Patients: Seeking convenient access to health information and services
2. Healthcare providers: Aiming to improve patient engagement and streamline communication
3. Healthcare organizations: Looking to enhance operational efficiency and patient satisfaction
4. Epic Systems: Striving to maintain market leadership in healthcare software

User flow typically involves:

1. Patient logs in securely
2. Navigates to desired function (e.g., scheduling, messaging, viewing records)
3. Performs action and receives confirmation
4. Logs out or continues to other functions

MyChart fits into Epic's broader strategy of creating a comprehensive, integrated healthcare IT ecosystem. It competes with other patient portals like Cerner's HealtheLife and Allscripts' FollowMyHealth, differentiating through deep integration with Epic's EHR system.

In terms of product lifecycle, MyChart is in the maturity stage, with widespread adoption but ongoing feature enhancements and integrations.