how would you measure the success of kahoot's kahoot core feature?

Introduction

Measuring the success of Kahoot's core feature is crucial for understanding its impact and guiding future product decisions. To approach this product success metrics problem effectively, I'll follow a structured framework that covers core metrics, supporting indicators, and risk factors while considering all key stakeholders.

Step 1

Product Context

Kahoot's core feature is an interactive, game-based learning platform that allows educators and trainers to create and host quiz-style games for their students or participants. The key stakeholders include:

1. Educators/Hosts: Seeking engaging ways to teach and assess learning
2. Students/Participants: Looking for fun, interactive learning experiences
3. School administrators: Interested in improving student engagement and outcomes
4. Kahoot (the company): Aiming to grow user base and revenue

The user flow typically involves:

1. Hosts create quizzes using Kahoot's platform
2. Hosts share a game PIN with participants
3. Participants join using the PIN on their devices
4. Questions are displayed on a shared screen, with answer options on participants' devices
5. Participants select answers, and results are shown in real-time

Kahoot fits into the broader edtech strategy of making learning more engaging and interactive. Compared to competitors like Quizizz or Socrative, Kahoot's strength lies in its simplicity and game-like atmosphere.

In terms of product lifecycle, Kahoot's core feature is in the mature stage, with widespread adoption in educational settings but still room for growth in corporate training and other sectors.