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Product Management Root Cause Analysis Question: Investigating digital cinema package creation delays
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Nextsprints

Updated Jan 22, 2025

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Why has Pixelogic Media's digital cinema package (DCP) creation service experienced longer turnaround times in the last 30 days?

Data Analysis Problem-Solving Technical Understanding Media & Entertainment Technology Film Production
Performance Optimization Root Cause Analysis Digital Cinema Media Processing

Introduction

Pixelogic Media's digital cinema package (DCP) creation service has experienced longer turnaround times in the last 30 days, indicating a potential issue in their production pipeline. To address this problem, I'll employ a systematic approach to identify, validate, and resolve the root cause while considering both immediate and long-term implications.

Framework overview

This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.

Step 1

Clarifying Questions (3 minutes)

  • Looking at the timing, I'm thinking there might be a recent change in the production process. Has there been any significant update to the DCP creation workflow in the past 60 days?

Why it matters: Recent changes often correlate with performance shifts. Expected answer: Yes, a new encoding algorithm was implemented. Impact on approach: If confirmed, we'd focus on the new algorithm's performance and integration.

  • Considering the specificity of "30 days," I'm curious about the measurement methodology. Has there been any change in how turnaround time is measured or reported?

Why it matters: Ensures we're comparing apples to apples in our analysis. Expected answer: No changes in measurement methodology. Impact on approach: If changed, we'd need to recalibrate our baseline for comparison.

  • Given the nature of DCP creation, I'm wondering about volume fluctuations. Has there been a significant increase in the number of DCP requests in the last 30-60 days?

Why it matters: Volume spikes can strain resources and extend turnaround times. Expected answer: Slight increase, but within normal variation. Impact on approach: A large spike would shift focus to capacity and resource allocation.

  • Thinking about the end-to-end process, I'm curious about upstream dependencies. Have there been any changes or issues with the content ingestion process prior to DCP creation?

Why it matters: Upstream issues can cascade into DCP creation delays. Expected answer: No known issues with content ingestion. Impact on approach: If issues exist, we'd expand our investigation to include the entire pipeline.

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