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Product Management Trade-Off Question: Affirm loan approval process simplification versus maintaining strict criteria

Asked at Affirm

15 mins

Is it better for Affirm to simplify loan approval processes, potentially increasing defaults, or maintain stricter criteria to ensure loan quality?

Product Trade-Off Hard Member-only
Strategic Thinking Data Analysis Risk Assessment Fintech E-commerce Consumer Finance
Product Strategy User Acquisition Fintech Risk Management Loan Approval

Introduction

The trade-off between simplifying Affirm's loan approval processes and maintaining stricter criteria presents a critical decision point for the company's growth and risk management strategies. This scenario touches on core aspects of Affirm's business model, user experience, and financial stability. I'll analyze this trade-off by examining the potential impacts on key stakeholders, evaluating metrics, and proposing an experimental approach to inform our decision.

Analysis Approach

I'll structure my analysis using a data-driven framework, considering both short-term gains and long-term sustainability. My goal is to provide a balanced recommendation that optimizes for user growth while managing financial risk.

Step 1

Clarifying Questions (3 minutes)

  • Based on recent market trends, I'm thinking Affirm might be facing increased competition. Could you share how our market position has evolved in the past 6-12 months?

Why it matters: Helps contextualize the urgency of growth vs. risk management Expected answer: Increased competition, pressure to grow market share Impact on approach: May lean towards more aggressive growth strategies if market position is threatened

  • Considering our user base, I'm assuming we have different segments with varying risk profiles. Can you provide an overview of our current user segments and their default rates?

Why it matters: Informs targeted approach to simplification vs. strictness Expected answer: Multiple segments with different risk profiles Impact on approach: Could lead to a hybrid strategy, simplifying for low-risk segments while maintaining strictness for high-risk ones

  • From a technical standpoint, I'm curious about our current approval process. How automated is our current system, and what's the scope for further automation?

Why it matters: Determines feasibility and potential efficiency gains of simplification Expected answer: Partially automated with room for improvement Impact on approach: Could influence the degree of simplification possible

  • Regarding our financial goals, I'm thinking this decision could significantly impact our revenue and profitability. What are our current targets for user growth, revenue, and default rates?

Why it matters: Aligns decision with key business objectives Expected answer: Specific targets for growth, revenue, and acceptable default rates Impact on approach: Would help balance the trade-off based on prioritized goals

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