In developing Moveworks's employee experience insights, should we emphasize granular, department-specific analytics or broader, company-wide trends that are more easily digestible for leadership?

Introduction

The trade-off we're examining is between developing granular, department-specific analytics versus broader, company-wide trends for Moveworks's employee experience insights. This decision impacts how we present data to leadership and potentially influences the product's value proposition. I'll analyze this trade-off by considering user needs, technical feasibility, and business impact.

Step 1

Clarifying Questions (3 minutes)

• Context: I'm assuming Moveworks primarily serves large enterprises. Is this correct, or do we also cater to SMBs?

Why it matters: Impacts the complexity and variety of insights needed Expected answer: Primarily large enterprises Impact: Would lean towards more granular insights if confirmed

• Business Context: Based on our pricing model, I'm thinking insights might be a premium feature. Is this accurate?

Why it matters: Affects how we prioritize development resources Expected answer: Yes, part of a higher-tier package Impact: Would influence the depth and customization of insights offered

• User Impact: I'm guessing our primary users are HR and IT leaders. Are there other key stakeholders we're targeting?

Why it matters: Determines the breadth of insights needed Expected answer: Also includes department heads and C-suite Impact: Would require a balance of specific and broad insights

• Technical: Considering data privacy, I assume we aggregate data at the department level. Is this correct?

Why it matters: Affects the granularity of insights we can provide Expected answer: Yes, with additional anonymization for small teams Impact: Would limit how specific we can get with individual-level insights

• Resource: Given the potential complexity, I'm thinking this might require a dedicated data science team. Do we have this capacity?

Why it matters: Influences the sophistication of insights we can deliver Expected answer: Yes, but limited resources Impact: Would need to prioritize which insights to develop first