Introduction
The trade-off we're considering for Netflix Mobile is whether to implement more mobile-specific features that increase app size or maintain the current mobile experience. This decision involves balancing user experience, technical constraints, and business goals. I'll analyze this trade-off by examining product understanding, metrics, experimentation, and decision-making frameworks.
I'd like to outline my approach to ensure we're aligned on the key areas I'll cover in my analysis.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Helps establish a baseline for improvement Expected answer: Mixed performance, room for enhancement Impact on approach: Would influence the urgency of implementing changes
Why it matters: Aligns solution with company objectives Expected answer: High priority, focus on emerging markets Impact on approach: Would justify more aggressive feature development
Why it matters: Ensures solution caters to key user groups Expected answer: Younger demographics, high usage in commute hours Impact on approach: Would influence feature selection and optimization
Why it matters: Defines technical constraints for new features Expected answer: Current size around 100MB, drop-off beyond 150MB Impact on approach: Would set boundaries for feature scope
Why it matters: Determines feasibility of implementation Expected answer: Dedicated mobile team, but competing priorities Impact on approach: Would influence timeline and feature prioritization
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