Introduction
As an experienced product leader, I'm excited to tackle this challenge of designing a social angle for an investing app. The key aspects we'll need to consider include user engagement, financial education, and community building within the context of personal finance. Let me outline my approach to this problem.
Tip
Does this sound good? I'd like to confirm if you're comfortable with this direction before we dive deeper.
Step 1
Clarifying Questions (3 minutes)
Why it matters: This helps frame the solution within existing constraints or as a greenfield project. Expected answer: It's a new standalone app. Impact on approach: We'd have more flexibility in feature design but would need to consider market entry strategies.
Why it matters: This impacts our user segmentation and feature prioritization. Expected answer: Yes, primarily targeting millennials and Gen Z. Impact on approach: We'd focus on mobile-first design and integrate with popular social platforms.
Why it matters: This affects our feature set and implementation approach. Expected answer: Yes, we need to comply with financial regulations and data protection laws. Impact on approach: We'd need to carefully design features that encourage social interaction without compromising financial privacy.
Propose the Goal
Given the focus on combining investing with social features, I believe our goal should be to increase user engagement and financial literacy through community-driven features. Does this align with your vision?
Define the Scope
For this product design challenge, should we focus on creating a social layer that complements existing investing features, or are we reimagining the entire app with social at its core?
Based on your answers, I'll assume we're creating a new standalone app targeting younger investors, with a focus on adding social features that complement core investing functionality while adhering to necessary regulations.
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