Introduction
To enhance SweepSouth's home cleaning services booking process, we need to focus on streamlining user interactions, improving efficiency, and addressing key pain points. I'll analyze the current system, identify user segments, pinpoint critical issues, and propose innovative solutions to create a seamless booking experience.
Step 1
Clarifying Questions (5 mins)
Why it matters: Determines if we should focus on new user onboarding or existing user retention Expected answer: Rising acquisition costs, moderate churn rate Impact on approach: Would prioritize streamlining the rebooking process for existing users
Why it matters: Helps tailor the booking process to user preferences Expected answer: 60% recurring, 40% one-time; average 2-3 bookings per month for regulars Impact on approach: Would emphasize features for easy scheduling of recurring cleanings
Why it matters: Identifies immediate areas for improvement Expected answer: Availability conflicts, last-minute cancellations, pricing clarity Impact on approach: Would focus on real-time availability updates and transparent pricing
Why it matters: Helps benchmark our solution against industry standards Expected answer: Similar number of steps but longer completion time Impact on approach: Would prioritize reducing friction and streamlining the booking flow
Tip
Let's take a quick minute to organize our thoughts before moving on to user segmentation.
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Monthly Plan
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