Introduction
Evaluating the success of NetEase's cloud gaming platform requires a comprehensive approach to metrics that captures both user engagement and technical performance. To address this product success metrics challenge, I'll follow a structured framework covering core metrics, supporting indicators, and risk factors while considering all key stakeholders.
Framework Overview
I'll follow a simple success metrics framework covering product context, success metrics hierarchy, and strategic initiatives.
Step 1
Product Context
NetEase's cloud gaming platform is a service that allows users to stream and play video games on various devices without the need for high-end hardware. Key stakeholders include:
- Gamers: Seeking accessible, high-quality gaming experiences
- Game developers: Looking to reach a wider audience
- NetEase: Aiming to expand market share and revenue streams
- Hardware partners: Interested in integration opportunities
User flow typically involves:
- Browsing game catalog
- Selecting and launching a game
- Playing the game with minimal latency
- Saving progress and exiting
This platform aligns with NetEase's strategy to diversify beyond traditional PC and mobile gaming. Compared to competitors like Google Stadia or Amazon Luna, NetEase may have advantages in terms of game library and regional infrastructure in Asia.
The product is likely in the growth stage, focusing on user acquisition and performance optimization.
Software-specific context:
- Platform: Likely a combination of proprietary streaming technology and third-party game engines
- Integration points: Game developer SDKs, payment systems, user authentication
- Deployment model: Distributed cloud infrastructure to minimize latency
Subscribe to access the full answer
Monthly Plan
The perfect plan for PMs who are in the final leg of their interview preparation
$99 /month
- Access to 8,000+ PM Questions
- 10 AI resume reviews credits
- Access to company guides
- Basic email support
- Access to community Q&A
Yearly Plan
The ultimate plan for aspiring PMs, SPMs and those preparing for big-tech
$99 $33 /month
- Everything in monthly plan
- Priority queue for AI resume review
- Monthly/Weekly newsletters
- Access to premium features
- Priority response to requested question