Introduction
The sudden 25% decline in customer satisfaction scores for Genpact's financial planning and analysis outsourcing offering over the past 60 days is a critical issue that demands immediate attention. To address this problem, I'll employ a systematic approach to identify, validate, and resolve the root cause while considering both short-term fixes and long-term strategic implications.
This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Recent changes could directly impact customer satisfaction. Expected answer: Yes, there was a major software update. Impact on approach: If confirmed, we'd focus on the update's features and implementation.
Why it matters: Ensures the data is statistically significant and comparable. Expected answer: Sample size of 500+ customers, consistent methodology. Impact on approach: If inconsistent, we'd need to reassess the validity of the decline.
Why it matters: Regulatory changes could affect service delivery and customer expectations. Expected answer: No significant regulatory changes. Impact on approach: If yes, we'd need to consider compliance-related factors in our analysis.
Why it matters: External market forces could influence customer perceptions. Expected answer: No major market shifts. Impact on approach: If yes, we'd need to factor in market dynamics in our root cause analysis.
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