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Product Management Improvement Question: Enhancing Paga's agent network for increased financial service accessibility

Asked at Paga

12 mins

In what ways can we improve Paga's agent network to increase accessibility?

Product Improvement Medium Member-only
Product Strategy User Segmentation Solution Prioritization Fintech Mobile Banking Financial Inclusion
Product Strategy Fintech Accessibility Mobile Banking Agent Networks

Introduction

To improve Paga's agent network and increase accessibility, we need to analyze the current system, identify pain points, and develop strategic solutions. I'll approach this by examining user segments, analyzing pain points, generating solutions, and proposing metrics for success. Let's dive in.

Step 1

Clarifying Questions

  • Looking at Paga's position in the fintech space, I'm curious about the current scale of the agent network. Could you share how many agents we currently have and their geographic distribution?

Why it matters: This helps us understand if we need to focus on expanding the network or optimizing existing agents. Expected answer: Around 50,000 agents, primarily concentrated in urban areas. Impact on approach: If urban-centric, we'd focus on rural expansion; if well-distributed, we'd focus on efficiency.

  • Considering the evolving fintech landscape, I'm wondering about our users' primary use cases. What are the top 3 services our agents currently provide?

Why it matters: Identifies areas for improvement and potential new services. Expected answer: Cash deposits/withdrawals, bill payments, and money transfers. Impact on approach: We'd prioritize improving these core services or expanding into adjacent areas.

  • Given the importance of user experience, I'm interested in our current customer satisfaction metrics. What's our Net Promoter Score (NPS) for the agent network, and how has it trended over the past year?

Why it matters: Indicates overall satisfaction and areas needing immediate attention. Expected answer: NPS of 30, with a slight decline over the past year. Impact on approach: A declining NPS would shift focus to addressing major pain points quickly.

  • Considering Paga's growth objectives, I'm curious about our key performance indicators. What are the primary metrics we're using to measure the success of our agent network?

Why it matters: Aligns our improvement efforts with company goals. Expected answer: Transaction volume, agent retention rate, and new user acquisition. Impact on approach: Would help prioritize solutions that directly impact these KPIs.

Tip

I'd like to take a minute to organize my thoughts before moving to the next step. Is that alright with you?

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