Introduction
TripActions' expense management system needs improvement to streamline receipt processing for users. This challenge touches on key aspects of user experience, operational efficiency, and financial accuracy. I'll approach this by analyzing user segments, identifying pain points, generating solutions, and proposing metrics to measure success.
Step 1
Clarifying Questions (5 mins)
Why it matters: Determines the focus areas for improvement and potential high-impact solutions. Expected answer: Business travel expenses, office supplies, client entertainment. Impact on approach: Would tailor solutions to the most frequent use cases.
Why it matters: Identifies potential friction points and opportunities for cross-platform optimization. Expected answer: Mobile app photo capture, email forwarding, manual entry on desktop. Impact on approach: Would focus on improving the most used methods and ensuring consistency across platforms.
Why it matters: Ensures solutions align with broader company goals and prioritizes the right metrics. Expected answer: Core feature for retention, aiming to improve user satisfaction and processing time. Impact on approach: Would focus on solutions that directly impact satisfaction and efficiency metrics.
Why it matters: Identifies opportunities for differentiation and innovation. Expected answer: Slightly behind in automation, with AI and blockchain emerging as potential game-changers. Impact on approach: Would explore cutting-edge technologies to leapfrog competitors.
Tip
At this point, you can ask interviewer to take a 1-minute break to organize your thoughts before diving into the next step.
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