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Product Management Design Question: WhatsApp and Google Maps integration for innovative location-based features

You are a product manager on the WhatsApp team at Facebook. Recommend a new integration with WhatsApp. The only requirement is it must be innovative and needs to intersect with Google Maps.

Product Design Medium Member-only
Product Innovation Feature Prioritization User Experience Design Social Media Navigation Communication
Messaging Apps Product Design Innovation Feature Integration Location Services

Introduction

As a product manager on the WhatsApp team at Facebook, I'm excited to explore a new integration between WhatsApp and Google Maps. This innovative integration has the potential to enhance user experience and create new value for both platforms. I'll approach this challenge by first clarifying our objectives, then analyzing user needs, and finally proposing a solution that leverages the strengths of both WhatsApp and Google Maps.

Tip

Does this approach sound good? I'd be happy to adjust my focus if you have any specific areas you'd like me to emphasize.

Step 1

Clarifying Questions

  • Based on the problem description, I'm thinking this integration should leverage WhatsApp's core messaging functionality. Is that the right direction?

Why it matters: Ensures we're building on WhatsApp's strengths Expected answer: Yes, focus on messaging capabilities Impact on approach: Would prioritize solutions that enhance communication

  • I'm assuming we have access to both WhatsApp and Google Maps APIs. Is that correct?

Why it matters: Determines the technical feasibility of our solutions Expected answer: Yes, full API access is available Impact on approach: Allows for deeper integration possibilities

  • Are we targeting a specific geographic market or should we consider a global solution?

Why it matters: Influences user needs and potential features Expected answer: Focus on global solution with local adaptations Impact on approach: Would design for scalability and localization

Propose the Goal

Given Facebook's focus on connecting people and enhancing communication, I believe our goal should be to create a seamless integration that allows WhatsApp users to share and interact with location data in more meaningful ways. Does this align with your vision?

Define the Scope

For this product design challenge, should we focus on real-time location sharing and coordination features? This would leverage both WhatsApp's instant messaging and Google Maps' location accuracy.

Based on the answers, I'll assume we're creating a global solution that integrates WhatsApp's messaging with Google Maps' location services, focusing on real-time sharing and coordination.

Tip

I'll take a moment to organize my thoughts before moving to the next step.

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