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Product Management Trade-off Question: Adobe Creative Cloud feature development versus performance improvement decision

Asked at Adobe

15 mins

Should Adobe prioritize new features or improve existing tool performance?

Product Trade-Off Hard Member-only
Strategic Decision Making Data Analysis User Experience Design Software Creative Tools Cloud Services
Product Strategy Feature Prioritization Performance Optimization SaaS Adobe

Introduction

The trade-off between prioritizing new features or improving existing tool performance is a critical decision for Adobe. This scenario involves balancing innovation with user experience optimization. I'll analyze this trade-off by examining product understanding, potential impacts, key metrics, and experimental approaches to inform a strategic recommendation.

Analysis Approach

I'd like to outline my approach to ensure we're aligned on the key areas I'll be exploring in this analysis.

Step 1

Clarifying Questions (3 minutes)

  • Based on Adobe's diverse product suite, I'm thinking this might apply to a specific product line. Could you clarify which Adobe product or suite we're focusing on for this decision?

Why it matters: Different products may have varying user needs and competitive landscapes. Expected answer: Creative Cloud suite Impact on approach: Would tailor analysis to creative professional user base and subscription model

  • Considering Adobe's market position, I'm assuming we're looking at a mature product. What's our current market share and how has it been trending?

Why it matters: Helps determine if we're in a defensive or offensive position Expected answer: High market share but facing increased competition Impact on approach: May lean towards performance improvements to retain users

  • Given the rapid pace of AI advancements, I'm curious about our AI integration roadmap. How does AI factor into our feature development plans?

Why it matters: AI could significantly impact both new features and performance optimization Expected answer: AI is a key strategic focus for new features Impact on approach: Might prioritize new AI-powered features if they offer substantial user value

  • Thinking about our user base, I'm wondering about the distribution between professional and casual users. What percentage of our revenue comes from enterprise vs. individual subscriptions?

Why it matters: Different user segments may prioritize features vs. performance differently Expected answer: 60% enterprise, 40% individual Impact on approach: Would balance needs of power users (likely prioritizing performance) with casual users (who might be drawn to new features)

  • Considering resource allocation, I'm curious about our current engineering capacity. What's the split between our feature development and performance optimization teams?

Why it matters: Helps understand our ability to execute on either option Expected answer: 70% feature development, 30% performance optimization Impact on approach: Might need to consider team restructuring or hiring to support the chosen direction

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