For Intelligent Medical Objects's IMO Precision Normalize product, should we prioritize adding support for more international coding systems or focus on enhancing US-specific terminology mappings?

Introduction

The trade-off we're considering for IMO Precision Normalize is whether to prioritize adding support for more international coding systems or focus on enhancing US-specific terminology mappings. This decision is crucial for the product's growth strategy and market positioning. I'll analyze this trade-off by examining the product context, potential impacts, key metrics, and experimental approaches to inform our decision-making process.

Step 1

Clarifying Questions (3 minutes)

• Context: I'm thinking about the current market share of IMO Precision Normalize. Could you provide some insight into our current penetration in the US market versus international markets?

Why it matters: Helps determine the potential impact of each option Expected answer: Strong US presence, limited international reach Impact on approach: Would influence whether to consolidate US position or expand globally

• Business Context: Based on our revenue model, I assume we charge per mapping or integration. Is this correct, and are there any differences between US and international pricing structures?

Why it matters: Affects the financial implications of our decision Expected answer: Confirmation of pricing model with potential regional variations Impact on approach: Would help quantify the revenue potential of each option

• User Impact: Considering our user base, I'm curious about the distribution of requests for international coding support versus enhanced US mappings. What are we hearing from our customers?

Why it matters: Aligns our decision with user needs and demands Expected answer: Mix of requests with potential bias towards one option Impact on approach: Would guide prioritization based on user feedback

• Technical: Regarding our current architecture, how modular is our system for adding new coding systems versus enhancing existing ones?

Why it matters: Determines the feasibility and effort required for each option Expected answer: Insight into system flexibility and potential technical debt Impact on approach: Would influence resource allocation and timeline estimates

• Resource: Can you give me an idea of our current team composition in terms of US market expertise versus international healthcare systems knowledge?

Why it matters: Assesses our capability to execute on either option Expected answer: Overview of team strengths and potential skill gaps Impact on approach: Would inform hiring needs or training requirements