What product would you create for teens on Facebook?

Introduction

Creating a product for teens on Facebook presents an exciting opportunity to engage with a dynamic and influential user base. As we explore this challenge, we'll focus on understanding the unique needs and behaviors of teenagers in the social media landscape, identifying key pain points, and developing innovative solutions that align with Facebook's ecosystem.

Step 1

Clarifying Questions (3 minutes)

• Based on the problem description, I'm thinking this might be for Facebook's existing product ecosystem. Is that correct?

Why it matters: Helps frame the solution within Facebook's constraints and resources Expected answer: Yes, working within Facebook's ecosystem Impact on approach: Would leverage existing Facebook features and align with current product suite

• Considering Facebook's recent focus on the metaverse, should we explore AR/VR elements in our product design for teens?

Why it matters: Determines if we should incorporate cutting-edge technologies Expected answer: Open to innovative ideas, but primary focus on core social media experience Impact on approach: Would balance traditional social media features with potential AR/VR enhancements

• Are there any specific privacy or safety concerns we should prioritize when designing for teens on Facebook?

Why it matters: Ensures compliance with regulations and addresses parental concerns Expected answer: Yes, privacy and safety are top priorities Impact on approach: Would incorporate robust privacy controls and safety features into the product design

Propose the Goal

Given Facebook's focus on connecting people and building communities, I believe the goal is to create a product that enhances teen engagement and self-expression while ensuring a safe and positive social media experience. Does this align with your vision?

Define the Scope

Should we focus on developing a new feature within the existing Facebook app, or are we open to creating a standalone app for teens?

Based on the answers, I'll assume we're designing a new feature within the existing Facebook app, prioritizing privacy and safety while exploring innovative ways to engage teens.