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Product Management Design Question: Facebook tool concept for enhancing Olympic fan experience and engagement

Asked at Meta

15 mins

Design a Facebook tool for the Olympics.

Product Design Medium Member-only
Product Strategy User Segmentation Feature Prioritization Social Media Sports Entertainment Digital Marketing
Social Media User Engagement Product Design Sports Tech Olympics

Introduction

Designing a Facebook tool for the Olympics presents an exciting opportunity to enhance user engagement and create a unique experience around one of the world's most significant sporting events. I'll approach this challenge by focusing on key aspects such as user segments, pain points, and innovative solutions that leverage Facebook's strengths. My goal is to create a tool that not only serves Olympic fans but also aligns with Facebook's mission of connecting people and building communities.

Tip

Does this approach sound good? I'd be happy to adjust my focus if you have any specific areas you'd like me to emphasize.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this tool would be integrated into Facebook's existing platform. Is that correct?

Why it matters: Helps frame the solution within Facebook's ecosystem Expected answer: Yes, it's meant to be part of Facebook's main app Impact on approach: Would leverage existing Facebook features and user base

  • I'm assuming we're designing this for the upcoming Olympics. Are we focusing on a specific Olympic games (Summer/Winter) or a general solution for all future Olympics?

Why it matters: Influences the scope and adaptability of the solution Expected answer: A general solution adaptable for future Olympics Impact on approach: Design for flexibility and reusability across different Olympic events

  • Given Facebook's global reach, should we prioritize a worldwide audience or focus on specific regions/countries?

Why it matters: Affects localization and feature prioritization Expected answer: Global audience with options for country-specific customization Impact on approach: Design for scalability and cultural adaptability

Propose the Goal

Given Facebook's focus on connecting people and fostering communities, I believe the goal is to create an engaging, interactive tool that brings Olympic fans together, enhances their viewing experience, and provides unique ways to participate in the Olympic spirit. Does this align with your vision?

Define the Scope

Should we focus on features like live event updates, athlete profiles, and community discussions for this Olympic tool?

Based on the answers, I'll assume we're designing a global, adaptable Facebook tool integrated into the main app, focusing on enhancing user engagement and community building around Olympic events.

Tip

I'll take a moment to organize my thoughts before moving to the next step.

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