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Product Management Improvement Question: Enhancing Notion's productivity and collaboration features

How would you improve Notion?

Product Improvement Medium Member-only
Feature Prioritization User Segmentation Solution Evaluation SaaS Productivity Software Collaboration Tools
User Experience Feature Prioritization Product Improvement Productivity Tools Collaboration Software

Introduction

Improving Notion presents an exciting opportunity to enhance a versatile productivity platform. I'll approach this challenge by analyzing user segments, identifying pain points, generating solutions, and proposing metrics for success. Let's dive in.

Step 1

Clarifying Questions

  • Looking at Notion's positioning as an all-in-one workspace, I'm curious about the primary use cases driving adoption. Could you share insights on the most common workflows or features users engage with?

Why it matters: Helps focus our improvement efforts on high-impact areas Expected answer: Document collaboration, project management, and personal productivity are key use cases Impact on approach: Would prioritize enhancements in these core areas

  • Considering Notion's rapid growth, I'm interested in understanding the current user acquisition and retention metrics. Are we seeing any particular challenges in these areas?

Why it matters: Determines if we should focus on attracting new users or improving the experience for existing ones Expected answer: Strong acquisition but room for improvement in long-term retention Impact on approach: Would emphasize features that increase stickiness and long-term value

  • Given the competitive landscape with tools like Asana, Trello, and Evernote, I'm curious about Notion's unique value proposition. What do users consistently cite as Notion's key differentiators?

Why it matters: Helps maintain and strengthen Notion's competitive advantage Expected answer: Flexibility, customization, and all-in-one nature are key differentiators Impact on approach: Would focus on enhancing these core strengths while addressing any related pain points

  • Considering the diverse user base, I'm interested in understanding the balance between individual users and team/enterprise customers. How is this split currently, and are there any specific growth targets for either segment?

Why it matters: Influences whether to prioritize personal productivity features or team collaboration tools Expected answer: Growing emphasis on team and enterprise customers, but still maintaining a strong individual user base Impact on approach: Would look for improvements that benefit both segments, with a slight lean towards team features

Tip

Now that we've established some context, let's take a minute to organize our thoughts before moving on to user segmentation.

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