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Product Management Design Question: Skill-sharing platform connecting learners with experienced teachers in various subjects

You are responsible for building an education platform that connects people looking to learn new skills with experienced individuals who can teach them (such as pottery, welding, piano, math, etc.). Essentially, it's a shared economy for skills. How would you approach this task?

Product Design Hard Member-only
Market Analysis User Segmentation Solution Prioritization EdTech Gig Economy Online Learning
Product Strategy Feature Prioritization Marketplace Edtech User Segmentation

Introduction

Building an education platform that connects learners with experienced teachers in a shared economy for skills is an exciting challenge. This product has the potential to revolutionize how people acquire new abilities and share knowledge. I'll approach this task by first clarifying key aspects, then analyzing the market and user needs, and finally proposing a solution with success metrics.

Tip

Does this approach sound good to you? I'm happy to adjust if you have any specific areas you'd like me to focus on.

Step 1

Clarify Questions (3 minutes)

  • Is this a company-specific product, or should I approach it as a generic platform?

  • Why this matters: It affects the resources available and potential integration with existing products.
  • Hypothetical answer: Let's assume it's a generic platform for a well-funded startup.
  • Impact: We'll need to focus on rapid growth and differentiation from competitors.
  • What's our time frame for launching an MVP?

  • Why this matters: It influences the scope of features we can realistically include.
  • Hypothetical answer: Aim for an MVP within 6 months.
  • Impact: We'll need to prioritize core features and plan for rapid iteration.
  • Are there any geographical or language constraints we should consider?

  • Why this matters: It affects our target market and potential challenges in scaling.
  • Hypothetical answer: Initially focusing on English-speaking markets.
  • Impact: We'll design with localization in mind but start with a more focused user base.
  • Do we have any existing user research or data on the demand for such a platform?

  • Why this matters: It helps us validate assumptions and identify key pain points.
  • Hypothetical answer: We have survey data showing high interest in peer-to-peer skill sharing.
  • Impact: We'll use this data to inform our user segmentation and feature prioritization.

Propose the Goal

Given our startup status and the focus on skill sharing, I believe our goal should be to create a user-friendly platform that facilitates meaningful connections between learners and teachers, driving rapid user adoption and engagement. Does this align with your vision?

Define the Scope

For this product design challenge, let's focus on the core matching and scheduling functionality between learners and teachers. We'll assume a web-based platform with mobile responsiveness for the initial launch.

Based on these assumptions, let's move forward with our solution.

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