Introduction
The key trade-off we're examining is whether Wasoko should prioritize expanding our product catalog or improving delivery speed. This decision is crucial for our growth strategy and customer satisfaction. I'll analyze this trade-off by considering our business context, user impact, technical feasibility, and resource allocation.
I'd like to start by asking a few clarifying questions to ensure we're aligned on the context and constraints of this decision. Then, I'll walk through a structured analysis framework to evaluate both options and provide a data-driven recommendation.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Establishes our baseline performance and scope for improvement Expected answer: 2-3 day delivery, 5000 SKUs Impact on approach: Shorter current delivery times might favor catalog expansion
Why it matters: Ensures alignment with overall business strategy Expected answer: Revenue growth is key, but customer retention is equally important Impact on approach: Would balance short-term gains with long-term customer value
Why it matters: Helps prioritize based on actual user needs Expected answer: Mixed feedback, with slight preference for faster delivery Impact on approach: Might lean towards improving delivery speed if confirmed
Why it matters: Assesses potential technical constraints Expected answer: Delivery speed improvements would require substantial investment Impact on approach: Might favor catalog expansion if technical hurdles for speed are high
Why it matters: Determines the scope and timeline of potential solutions Expected answer: Moderate budget available, need to prioritize one option Impact on approach: Would focus on the option with better ROI given limited resources
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