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Company focus

Kearney

Why has Kearney's strategic sourcing service seen a 15% drop in client retention over the past quarter?

Prepared by NextSprints

15 mins
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Data Analysis Problem-Solving Strategic Thinking Management Consulting Professional Services B2B Root Cause Analysis Consulting Client Retention B2B Services Strategic Sourcing
Product Management Root Cause Analysis Question: Investigating client retention drop in strategic sourcing services

Introduction

Kearney's strategic sourcing service has experienced a concerning 15% drop in client retention over the past quarter. This issue requires a thorough investigation to identify the root cause and develop effective solutions. I'll approach this analysis systematically, examining both internal and external factors that could contribute to this decline.

Framework overview

This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.

Step 1

Clarifying Questions (3 minutes)

  • Looking at the timing, I'm thinking there might be seasonal factors at play. Has this 15% drop been compared to the same quarter last year?

Why it matters: Seasonal fluctuations could explain the retention drop. Expected answer: Yes, it's been compared and is still significant. Impact on approach: If seasonal, we'd focus on year-over-year trends rather than quarter-over-quarter.

  • Considering the metric specifics, I'm curious about the definition of client retention. Has there been any change in how we measure or define client retention recently?

Why it matters: Changes in measurement could artificially inflate the drop. Expected answer: No changes in definition or measurement. Impact on approach: If changed, we'd need to recalculate using consistent metrics.

  • Thinking about recent changes, have there been any significant updates to the strategic sourcing service offering in the last 3-6 months?

Why it matters: Product changes could impact client satisfaction and retention. Expected answer: Some minor updates, but nothing major. Impact on approach: If major changes occurred, we'd focus on their impact on client experience.

  • Considering client segments, is this 15% drop consistent across all client types, or is it more pronounced in certain segments?

Why it matters: Helps identify if the issue is global or segment-specific. Expected answer: The drop is more significant in mid-sized enterprises. Impact on approach: We'd tailor our investigation and solutions to the most affected segments.

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Updated Jan 22, 2025