Introduction
The recent increase in KYC verification time for Luno's South African customers from 2 to 5 days is a critical issue that demands immediate attention. This analysis will systematically identify, validate, and address the root cause while considering both short-term fixes and long-term strategic implications.
This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Recent changes often correlate with performance shifts. Expected answer: Yes, a new identity verification step was added. Impact on approach: If confirmed, we'd focus on optimizing the new step.
Why it matters: Helps narrow down potential causes and tailor solutions. Expected answer: New users are experiencing longer delays than existing users. Impact on approach: We'd prioritize investigating the onboarding flow for new users.
Why it matters: External factors could be driving the increase independently of internal processes. Expected answer: No significant regulatory changes have been announced. Impact on approach: We'd focus more on internal factors if external influences are ruled out.
Why it matters: Technical issues could be causing bottlenecks in the verification process. Expected answer: There was a server upgrade last week. Impact on approach: We'd investigate potential compatibility issues or performance degradation post-upgrade.
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