Introduction
Virtusa's digital engineering service has experienced a 15% drop in client satisfaction scores over the past quarter, signaling a critical issue that demands immediate attention. To address this problem, I'll employ a systematic approach to identify, validate, and resolve the root cause while considering both short-term fixes and long-term strategic implications.
This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Helps distinguish between cyclical patterns and unique issues. Expected answer: No significant seasonal patterns observed. Impact on approach: If seasonal, we'd focus on managing expectations; if not, we'd dig deeper into recent changes.
Why it matters: Identifies whether the issue is systemic or localized. Expected answer: The drop is more pronounced among enterprise clients. Impact on approach: Targeted investigation into enterprise-specific services or recent changes affecting this segment.
Why it matters: Pinpoints potential internal triggers for the satisfaction decline. Expected answer: A new agile methodology was implemented for project management. Impact on approach: Focus on change management and adoption challenges related to the new methodology.
Why it matters: Ensures the observed drop is real and not an artifact of measurement changes. Expected answer: No changes to the satisfaction measurement process. Impact on approach: Validates the decline is genuine, directing focus to actual service issues.
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