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Product Management Trade-off Question: Adobe weighing cross-platform expansion against increased development costs

Asked at Adobe

15 mins

Is expanding cross-platform compatibility worth the increased development costs for Adobe?

Product Trade-Off Hard Member-only
Strategic Decision Making Data Analysis Product Roadmap Planning Software Creative Tools SaaS
User Experience Product Strategy Market Expansion Cost-Benefit Analysis Cross-Platform Development

Introduction

Expanding cross-platform compatibility for Adobe's products presents a significant trade-off between potential market growth and increased development costs. This decision impacts Adobe's product strategy, user experience, and resource allocation. I'll analyze the key factors, propose an experiment, and provide a data-driven recommendation.

Analysis Approach

I'd like to outline my approach to ensure we're aligned on the key areas I'll be covering in my analysis.

Step 1

Clarifying Questions (3 minutes)

  • Context: I'm assuming we're considering expanding compatibility for Adobe's Creative Suite. Could you confirm if this is for all products or specific ones like Photoshop or Illustrator?

Why it matters: Helps focus the analysis on relevant products and user segments Expected answer: Focusing on core Creative Suite applications Impact on approach: Would narrow down technical considerations and user segments

  • Business Context: Based on Adobe's subscription model, I'm thinking this might impact our recurring revenue. How does cross-platform expansion align with our current revenue goals?

Why it matters: Helps prioritize the initiative against financial objectives Expected answer: Potential for increased subscriptions but concerned about costs Impact on approach: Would influence the cost-benefit analysis and ROI calculations

  • User Impact: Considering our user base, I'm wondering about the demand for cross-platform compatibility. Do we have data on user requests or market research indicating a strong need?

Why it matters: Validates the user-driven need for this expansion Expected answer: Significant demand from certain user segments Impact on approach: Would help prioritize which platforms to target first

  • Technical Feasibility: Given the complexity of Adobe's software, I'm curious about the technical challenges. What are the main technical hurdles we're facing for cross-platform development?

Why it matters: Helps assess the feasibility and potential timeline Expected answer: Significant challenges in UI/UX consistency and performance optimization Impact on approach: Would influence the development strategy and resource allocation

  • Resource Allocation: Considering our current projects, I'm thinking about team capacity. How would this initiative impact our ongoing development efforts and roadmap?

Why it matters: Helps understand the opportunity cost and potential trade-offs Expected answer: Would require reallocating resources from other projects Impact on approach: Would need to consider prioritization and potential project delays

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