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Product Management Trade-off Question: BlockFi interest rates vs business sustainability in crypto lending
Image of author vinay

Vinay

Updated Dec 2, 2024

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How can BlockFi balance high interest rates for users with sustainable business margins?

Product Trade-Off Hard Member-only
Financial Analysis Risk Assessment User Behavior Analysis Cryptocurrency Financial Services Banking
User Retention Fintech Risk Management Interest Rates Crypto Lending

Introduction

Balancing high interest rates for users with sustainable business margins is a critical challenge for BlockFi. This trade-off involves maintaining attractive yields for customers while ensuring the company's long-term viability. I'll analyze this problem by examining BlockFi's business model, user expectations, and market dynamics.

Analysis Approach

I'd like to outline my approach to ensure we're aligned on the key areas I'll be exploring.

Step 1

Clarifying Questions (3 minutes)

  • Business Context: I'm thinking BlockFi's revenue model relies heavily on the spread between user interest rates and lending rates. Could you provide more details on the current revenue streams and their relative importance?

Why it matters: Helps understand the financial constraints and opportunities. Expected answer: Majority revenue from interest rate spread, some from trading fees. Impact on approach: Would focus on optimizing spread and exploring alternative revenue sources.

  • User Impact: Based on user behavior, I assume there's a threshold interest rate below which we see significant user churn. Do we have data on this sensitivity?

Why it matters: Crucial for determining the lower bound of acceptable interest rates. Expected answer: Yes, we've observed increased outflows below 4% APY. Impact on approach: Would use this as a key constraint in the trade-off analysis.

  • Technical Feasibility: I'm curious about our risk management systems. How flexible are they in adjusting to rapid market changes?

Why it matters: Affects our ability to quickly respond to market volatility. Expected answer: Systems can handle daily adjustments, but with some manual oversight. Impact on approach: Would consider building in more automation for quicker responses.

  • Resource Allocation: Given the importance of this issue, I'm wondering about our current team structure. Do we have dedicated resources for yield optimization?

Why it matters: Determines our capacity to implement and monitor complex strategies. Expected answer: Small team in place, but could be expanded. Impact on approach: Might recommend team expansion or reallocation of resources.

  • Timeline Pressure: Considering market dynamics, how urgent is this issue? Are we seeing immediate pressure on margins?

Why it matters: Influences the aggressiveness of our approach. Expected answer: Increasing pressure due to rising competition and market volatility. Impact on approach: Would prioritize quick wins alongside long-term strategies.

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