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Company focus

Amberstudent
Product Improvement Medium Member-only

How can Amberstudent improve its accommodation search filters to help students find their ideal housing faster?

Prepared by NextSprints

15 mins
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User Segmentation Problem Analysis Solution Prioritization EdTech Real Estate Student Services User Experience Product Improvement EdTech Search Filters Student Housing
Product Management Improvement Question: Enhancing Amberstudent's accommodation search filters for students

Introduction

To improve Amberstudent's accommodation search filters and help students find their ideal housing faster, we need to analyze the current user experience, identify pain points, and develop targeted solutions. I'll approach this challenge by examining user segments, analyzing pain points, generating solutions, and proposing metrics for success.

Step 1

Clarifying Questions (5 mins)

  • Looking at the product context, I'm thinking Amberstudent might be targeting a diverse range of students with varying needs. Could you help me understand the primary user segments and their most common use cases?

Why it matters: Determines if we need to tailor filters for specific student groups (e.g., international vs. domestic, undergraduate vs. graduate) Expected answer: Mix of international and domestic students, primarily undergraduates Impact on approach: Would focus on creating filters that address the needs of both international and domestic students

  • Considering user behavior, I'm curious about the typical user journey on Amberstudent. Can you share insights on how students currently interact with the search filters and what steps they usually take before making a booking?

Why it matters: Helps identify potential friction points in the current filter system Expected answer: Users often apply multiple filters, adjust them frequently, and compare several options before booking Impact on approach: Would focus on making filters more intuitive and easier to adjust on the fly

  • Regarding pain points and market position, how does Amberstudent currently compare to competitors in terms of search functionality, and what are the most common complaints from users about the existing filters?

Why it matters: Identifies areas where we can differentiate and improve user satisfaction Expected answer: Competitive in terms of options, but users find it time-consuming to narrow down choices Impact on approach: Would prioritize efficiency and personalization in filter design

  • Thinking about the product lifecycle and company alignment, what are the key metrics Amberstudent is currently focusing on, and how do improvements to the search filters align with broader business objectives?

Why it matters: Ensures our solution supports overall company goals Expected answer: Focus on increasing bookings and reducing time-to-book Impact on approach: Would design filters that not only improve search but also drive conversions

Tip

At this point, you can ask interviewer to take a 1-minute break to organize your thoughts before diving into the next step.

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Updated Jan 22, 2025