Introduction
To improve Amberstudent's accommodation search filters and help students find their ideal housing faster, we need to analyze the current user experience, identify pain points, and develop targeted solutions. I'll approach this challenge by examining user segments, analyzing pain points, generating solutions, and proposing metrics for success.
Step 1
Clarifying Questions (5 mins)
Why it matters: Determines if we need to tailor filters for specific student groups (e.g., international vs. domestic, undergraduate vs. graduate) Expected answer: Mix of international and domestic students, primarily undergraduates Impact on approach: Would focus on creating filters that address the needs of both international and domestic students
Why it matters: Helps identify potential friction points in the current filter system Expected answer: Users often apply multiple filters, adjust them frequently, and compare several options before booking Impact on approach: Would focus on making filters more intuitive and easier to adjust on the fly
Why it matters: Identifies areas where we can differentiate and improve user satisfaction Expected answer: Competitive in terms of options, but users find it time-consuming to narrow down choices Impact on approach: Would prioritize efficiency and personalization in filter design
Why it matters: Ensures our solution supports overall company goals Expected answer: Focus on increasing bookings and reducing time-to-book Impact on approach: Would design filters that not only improve search but also drive conversions
At this point, you can ask interviewer to take a 1-minute break to organize your thoughts before diving into the next step.
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