Introduction
Defining the success of Xerox's Managed Print Services (MPS) offering requires a comprehensive approach that considers multiple stakeholders and metrics. To address this product success metrics challenge effectively, I'll follow a structured framework covering core metrics, supporting indicators, and risk factors while considering all key stakeholders.
Framework Overview
I'll follow a simple success metrics framework covering product context, success metrics hierarchy.
Step 1
Product Context
Xerox's Managed Print Services is a comprehensive solution that helps organizations optimize their print infrastructure, reduce costs, and improve productivity. Key stakeholders include:
- Enterprise customers: Seeking to reduce print-related costs and improve efficiency
- Xerox: Aiming to generate recurring revenue and strengthen customer relationships
- IT departments: Looking to offload print management responsibilities
- End-users: Expecting reliable, high-quality printing services
The user flow typically involves:
- Assessment of current print environment
- Implementation of optimized print infrastructure
- Ongoing management and optimization
MPS fits into Xerox's broader strategy of transitioning from a hardware-focused company to a services-oriented business. Compared to competitors like HP and Ricoh, Xerox emphasizes its heritage in document management and workflow optimization.
Product Lifecycle Stage: Mature - MPS has been around for over a decade, with established processes and a stable customer base.
Hardware considerations:
- Diverse range of printers and multifunction devices
- Remote monitoring capabilities
- Consumables management
Software considerations:
- Print management software
- Analytics and reporting tools
- Integration with customer IT systems
Physical Product considerations:
- Global service delivery network
- Consumables supply chain
- On-site technician availability
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