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Product Management Design Question: Sketch of a smartphone with Celiac disease management app features

Design an app for a community of Celiac disease patients.

Product Design Medium Member-only
User Empathy Feature Prioritization Product Strategy Healthcare Digital Health Nutrition
Feature Prioritization Community Building Product Design User Research Healthcare Apps

Introduction

Designing an app for a community of Celiac disease patients is a crucial task that can significantly impact the lives of those living with this condition. I'll approach this challenge by first understanding the user needs, identifying key features, and proposing a solution that addresses the unique challenges faced by this community. Let's dive in and explore how we can create a valuable tool for Celiac patients.

Tip

Does this approach sound good? I'd be happy to adjust my focus if you have any specific areas you'd like me to emphasize.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this might be a standalone app rather than part of an existing ecosystem. Is that correct?

Why it matters: This helps determine if we need to integrate with existing systems or start from scratch. Expected answer: Yes, it's a new standalone app. Impact on approach: We'll have more flexibility in design but will need to consider user acquisition strategies.

  • I'm assuming we're working with a startup or mid-sized company focused on health tech. Is this accurate?

Why it matters: Influences available resources and potential partnerships. Expected answer: Yes, it's a health tech startup. Impact on approach: We'll need to be mindful of resource constraints and focus on rapid iteration.

  • Are there any specific time or budget constraints for this project?

Why it matters: Helps prioritize features and set realistic goals. Expected answer: 6-month development timeline with a moderate budget. Impact on approach: We'll need to focus on core features first and plan for future iterations.

  • Do we have access to any existing user research or data on Celiac patients' needs?

Why it matters: Informs our understanding of user pain points and preferences. Expected answer: Limited data available, mostly from secondary sources. Impact on approach: We'll need to conduct primary research to validate our assumptions.

Propose the Goal

Given the focus on creating a community-centric app for Celiac patients, I believe our goal should be to develop a supportive digital platform that empowers Celiac patients to manage their condition effectively while fostering a sense of community. Does this align with your vision?

Define the Scope

For this product design challenge, should we focus on creating a comprehensive app that includes features for diet management, community support, and educational resources? Or would you prefer we narrow our scope to one specific aspect of Celiac disease management?

Based on the answers provided, I'll assume we're designing a comprehensive app for Celiac patients, with a focus on diet management, community support, and education. We'll work within a 6-month timeline and moderate budget, prioritizing core features that address the most pressing needs of our target users.

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