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Product Management Design Question: Sketch of a mobile app interface showing reading progress and habit tracking features

Design a product to improve reading habits.

Product Design Medium Member-only
Product Ideation User Segmentation Feature Prioritization EdTech Digital Publishing Personal Development
User Engagement Product Design Mobile Apps Habit Formation Reading Habits

Introduction

Designing a product to improve reading habits is a fascinating challenge that touches on education, personal development, and technology. I'll approach this by first understanding the context, identifying key user segments and pain points, and then proposing innovative solutions. Let's dive in.

Tip

Does this approach sound good? I'd like to confirm before we proceed.

Step 1

Clarifying Questions (3 minutes)

  • Based on the problem description, I'm thinking this might be for a specific company's existing product. Is that the case, or are we considering this as a standalone solution?

Why it matters: This helps frame the solution within existing constraints or as a new venture. Expected answer: It's a standalone solution. Impact on approach: We'll need to consider building from scratch, including market entry strategies.

  • Given the focus on improving reading habits, I'm assuming we're targeting a broad consumer market rather than a specific enterprise solution. Is this correct?

Why it matters: It influences our user segmentation and feature prioritization. Expected answer: Yes, it's a consumer-focused product. Impact on approach: We'll need to consider various demographics and reading preferences.

  • Are there any specific time or resource constraints we should be aware of for this product development?

Why it matters: It helps in prioritizing features and setting realistic goals. Expected answer: Assume a 12-month development cycle with a medium-sized team. Impact on approach: We'll focus on core features first, with a phased rollout plan.

  • Do we have access to any existing user research or data insights about reading habits?

Why it matters: It could provide valuable insights to inform our design decisions. Expected answer: No specific data available; we'll need to make assumptions and propose research. Impact on approach: We'll need to include user research in our early development phases.

Propose the Goal

Given that we're developing a standalone consumer product, I believe our goal should be to create a digital platform that significantly increases users' reading frequency and comprehension. Does this align with your vision?

Define the Scope

For this product design challenge, should we focus on developing a mobile app as our primary platform? This would allow for easy access and integration into users' daily lives.

Based on the answers, I'll assume we're designing a mobile app for consumers, aiming to improve reading habits with a 12-month development cycle and no existing user data.

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