Introduction
To improve organization and collaboration on Pinterest boards, we need to carefully consider user needs, current pain points, and potential features that align with Pinterest's core value proposition. I'll analyze key user segments, identify critical pain points, propose innovative solutions, and outline a strategy for implementation and measurement.
Step 1
Clarifying Questions
Why it matters: This helps us understand if we should focus on personal organization tools or collaborative features. Expected answer: Increasing trend towards collaborative board usage, especially on mobile devices. Impact on approach: Would prioritize mobile-first collaborative features.
Why it matters: Identifies key differentiators and areas for improvement. Expected answer: Pinterest is seen as more casual and discovery-oriented, while alternatives offer more professional tools. Impact on approach: Would focus on enhancing discovery while introducing more robust organization features.
Why it matters: Helps identify if users are struggling with board management over time. Expected answer: Low frequency of board reorganization, increasing pin counts leading to cluttered boards. Impact on approach: Would prioritize features that encourage regular curation and easy reorganization.
Why it matters: Ensures our solution aligns with overall company goals. Expected answer: Focus on increasing time spent on platform and improving ad targeting through better-organized content. Impact on approach: Would emphasize features that encourage longer sessions and more precise content categorization.
Tip
At this point, I'd like to take a 1-minute break to organize my thoughts before diving into the next step.
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Monthly Plan
The perfect plan for PMs who are in the final leg of their interview preparation
$66.00 /month
- Access to 8,000+ PM Questions
- 10 AI resume reviews credits
- Access to company guides
- Basic email support
- Access to community Q&A
Yearly Plan
The ultimate plan for aspiring PMs, SPMs and those preparing for big-tech
- Everything in monthly plan
- Priority queue for AI resume review
- Monthly/Weekly newsletters
- Access to premium features
- Priority response to requested question