Introduction
To improve Preply's lesson scheduling system for both tutors and students, we need to focus on enhancing user experience, increasing efficiency, and addressing pain points in the current process. I'll analyze the current system, identify key user segments, explore pain points, and propose innovative solutions to make the scheduling process more user-friendly and effective.
Step 1
Clarifying Questions
Why it matters: This information will help us understand the scale of the scheduling system and potential bottlenecks. Expected answer: Preply has seen a 50% increase in active users over the past year, with 100,000 tutors and 500,000 students. Impact on approach: A rapidly growing user base would prioritize scalability and flexibility in our solutions.
Why it matters: Time zone differences can significantly affect scheduling complexity and user experience. Expected answer: Approximately 60% of lessons involve users in different time zones. Impact on approach: We'd need to focus on features that simplify time zone management and conversion.
Why it matters: This information will help us design scheduling features that cater to the most common use cases. Expected answer: Average lesson duration is 60 minutes, with students typically scheduling 2-3 lessons per week with the same tutor. Impact on approach: We'd prioritize features that facilitate recurring bookings and optimize for hour-long slots.
Why it matters: This will help us align our improvements with Preply's core value proposition. Expected answer: Preply's instant booking feature and flexible cancellation policy are highly valued by users. Impact on approach: We'd focus on enhancing these differentiators while addressing any related pain points.
Now that we've gathered some crucial information, let's take a minute to organize our thoughts before moving on to user segmentation.
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