What features could Sonder add to its in-unit smart home systems to improve energy efficiency?

Introduction

To improve energy efficiency in Sonder's in-unit smart home systems, we need to explore innovative features that align with user needs and environmental goals. I'll analyze key stakeholders, identify pain points, and propose data-driven solutions to enhance Sonder's smart home offerings.

Step 1

Clarifying Questions (5 mins)

• Looking at Sonder's business model, I'm thinking about the unique challenges of short-term rentals. Could you clarify if we're focusing on improving energy efficiency for guests, property owners, or Sonder's operational team?

Why it matters: Determines the primary user group and their specific needs Expected answer: Focus on guests, with consideration for property owners Impact on approach: Would prioritize user-friendly interfaces for guests vs. advanced management tools for owners

• Considering the smart home ecosystem, I'm curious about the current integration level. Can you share what smart devices are typically included in Sonder units and how they're currently managed?

Why it matters: Helps identify existing infrastructure and potential areas for improvement Expected answer: Basic smart thermostats, lights, and locks with central management Impact on approach: Would focus on enhancing existing systems vs. introducing new devices

• Given the short-term nature of stays, I'm wondering about user adoption challenges. What's the average length of stay for Sonder guests, and how does this impact their engagement with smart home features?

Why it matters: Influences the complexity and onboarding process for energy-saving features Expected answer: Average stay is 3-5 days with varying levels of smart home engagement Impact on approach: Would prioritize intuitive, quick-to-learn features over complex automation

• Considering Sonder's growth, I'm thinking about scalability. What's the current percentage of units with smart home systems, and what's the target for the next year?

Why it matters: Determines the scale of implementation and potential cost considerations Expected answer: 60% current implementation, aiming for 90% within a year Impact on approach: Would focus on easily deployable, standardized solutions