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Product Management Root Cause Analysis Question: Investigating KYC verification slowdown at Wise

Asked at Wise

15 mins

Why has the average time to complete a KYC verification process on Wise increased from 2 days to 5 days this month?

Data Analysis Problem Solving Process Optimization Fintech Banking Regulatory Compliance
Data Analysis Fintech Root Cause Analysis Process Optimization KYC Verification

Introduction

The increase in average KYC verification time from 2 to 5 days at Wise is a critical issue that demands immediate attention. This significant slowdown in a core process could impact user experience, regulatory compliance, and overall business performance. I'll approach this problem systematically, focusing on identifying the root cause, validating hypotheses, and developing both short-term fixes and long-term solutions.

Framework overview

This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.

Step 1

Clarifying Questions (3 minutes)

  • Looking at the timing, I'm thinking there might be a recent change in the verification process. Has there been any update to the KYC workflow or backend systems in the past month?

Why it matters: Recent changes often correlate with performance shifts. Expected answer: Yes, there was a system update. Impact on approach: If yes, we'd focus on the update's impact; if no, we'd look at other factors.

  • Considering user segments, I'm wondering if this increase is uniform across all user types. Are we seeing this 5-day average consistently across different user segments or geographical regions?

Why it matters: Helps identify if the issue is global or localized to specific user groups. Expected answer: The increase is more pronounced in certain regions. Impact on approach: If localized, we'd focus on region-specific factors; if global, we'd look at system-wide issues.

  • Thinking about volume, has there been a significant increase in the number of KYC verifications being processed compared to previous months?

Why it matters: A surge in volume could explain the slowdown if resources haven't scaled accordingly. Expected answer: There's been a 20% increase in verification requests. Impact on approach: If yes, we'd look at scaling solutions; if no, we'd focus on efficiency issues.

  • Considering the verification steps, I'm curious if the delay is happening at a particular stage of the KYC process. Do we have data on which specific step(s) in the verification workflow are taking longer?

Why it matters: Pinpoints where in the process the bottleneck is occurring. Expected answer: The document review stage is taking significantly longer. Impact on approach: We'd focus our investigation on the identified stage and related systems.

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