Introduction
The recent 30% decrease in user adoption of Peakon's new manager dashboard is a critical issue that demands immediate attention. This analysis will systematically identify, validate, and address the root cause while considering both short-term fixes and long-term strategic implications.
I'll approach this problem by first clarifying key details, ruling out external factors, and then diving deep into product understanding, metric breakdown, and data analysis. From there, I'll generate and validate hypotheses, conduct root cause analysis, and propose a comprehensive resolution plan.
Framework overview
This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Recent changes could directly impact user behavior. Expected answer: Yes, there was a major UI overhaul two weeks ago. Impact on approach: If confirmed, I'd focus on UI/UX issues in my analysis.
Why it matters: Helps identify if the issue is universal or segment-specific. Expected answer: Mid-level managers show a steeper decline. Impact on approach: I'd investigate factors specific to mid-level managers' needs and workflows.
Why it matters: Poor onboarding could lead to decreased adoption. Expected answer: No changes to onboarding process. Impact on approach: If unchanged, I'd look more closely at the dashboard's core functionality and value proposition.
Why it matters: Technical issues could deter users from adopting the new dashboard. Expected answer: Some isolated reports of slower load times. Impact on approach: I'd prioritize technical performance in my analysis if confirmed.
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