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Product Management Root Cause Analysis Question: Investigating Facebook Shops payment transaction timeouts affecting 30% of users
Image of author vinay

Vinay

Updated Dec 6, 2024

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Asked at Meta

15 mins

Why are Facebook Shops payment transactions timing out for 30% of users?

Problem Solving Data Analysis Technical Understanding E-commerce Social Media FinTech
E-Commerce Facebook Performance Optimization Root Cause Analysis Payment Systems

Introduction

Facebook Shops payment transactions timing out for 30% of users is a critical issue that demands immediate attention. This problem directly impacts revenue, user experience, and merchant satisfaction. I'll approach this systematically, focusing on identifying the root cause, validating hypotheses, and developing both short-term fixes and long-term solutions.

Framework overview

This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.

Step 1

Clarifying Questions (3 minutes)

  • Looking at the timing, I'm thinking this could be a recent issue. When did you first notice this 30% timeout rate?

Why it matters: Helps pinpoint potential triggers and narrows the investigation timeframe. Expected answer: Within the last week or two. Impact on approach: Recent changes would be prioritized in the investigation.

  • Considering user segments, I'm wondering if this is affecting all users equally. Are there any patterns in user demographics or geographies experiencing higher timeout rates?

Why it matters: Identifies potential infrastructure or regional issues. Expected answer: Higher rates in certain regions or during peak hours. Impact on approach: Focus on scalability or regional infrastructure if patterns emerge.

  • Given the specific 30% figure, I'm curious about the normal timeout rate. What's the typical timeout percentage for Facebook Shops payments?

Why it matters: Establishes the severity of the deviation from normal operations. Expected answer: Usually less than 5%. Impact on approach: Guides the urgency and scale of the response.

  • Thinking about recent changes, have there been any updates to the payment system or related infrastructure in the past month?

Why it matters: Identifies potential triggers for the issue. Expected answer: A recent update or integration. Impact on approach: Narrows focus to recent changes if confirmed.

  • Considering the complexity of e-commerce, are these timeouts occurring at a specific stage of the transaction process?

Why it matters: Helps isolate the problem to a particular part of the system. Expected answer: Timeouts primarily during payment processing or confirmation. Impact on approach: Directs investigation to specific components of the payment flow.

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