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Company focus

TradingView
Product Improvement Medium Member-only

What features could TradingView add to its mobile app to make it more user-friendly for on-the-go analysis?

Prepared by NextSprints

15 mins
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User Experience Design Feature Prioritization Mobile Strategy Fintech Trading Platforms Mobile Apps Product Improvement Fintech Mobile UX Trading Platforms User Analysis
Product Management Improvement Question: Enhancing TradingView's mobile app for on-the-go trading analysis

Introduction

To improve TradingView's mobile app for on-the-go analysis, we need to focus on enhancing user experience and functionality while considering the unique constraints of mobile devices. I'll approach this challenge by first clarifying our objectives, then analyzing user segments and pain points, before proposing and evaluating potential solutions.

Step 1

Clarifying Questions (5 mins)

  • Looking at the product context, I'm thinking about the primary use cases for mobile trading analysis. Could you help me understand the most common scenarios where users turn to the TradingView mobile app instead of the desktop version?

Why it matters: Determines which features to prioritize for mobile optimization Expected answer: Quick chart checks, setting alerts, and basic trade execution Impact on approach: Would focus on streamlining these core mobile-specific functions

  • Considering user behavior, I'm curious about cross-platform usage patterns. What percentage of our users primarily use the mobile app versus those who use it as a complement to the desktop version?

Why it matters: Influences whether to focus on feature parity or mobile-specific enhancements Expected answer: 30% mobile-primary, 70% use both platforms Impact on approach: Would balance between unique mobile features and consistent cross-platform experience

  • Examining our product lifecycle, where does the mobile app stand in terms of maturity and user adoption compared to our desktop offering?

Why it matters: Determines if we should focus on core functionality or advanced features Expected answer: Mobile app is in growth phase, lagging behind desktop in features and adoption Impact on approach: Would prioritize closing the feature gap and improving mobile-specific UX

  • Regarding company alignment, what are the key performance indicators (KPIs) we're aiming to improve with these mobile app enhancements?

Why it matters: Ensures our improvements align with broader business objectives Expected answer: Increase daily active users (DAU), improve time spent in app, and boost mobile-initiated trades Impact on approach: Would focus on features that drive engagement and facilitate more trading activity

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Updated Mar 29, 2025