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Product Management Improvement Question: Unity AR Foundation cross-platform development enhancement strategies
Image of author vinay

Vinay

Updated Dec 1, 2024

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Asked at Unity

15 mins

In what ways can Unity's AR Foundation be improved to streamline cross-platform augmented reality development?

Product Improvement Hard Member-only
Product Strategy Technical Analysis User Experience Design Gaming Augmented Reality Software Development
Product Improvement Unity Cross-Platform AR Development SDK Enhancement

Introduction

Unity's AR Foundation is a crucial tool for cross-platform augmented reality development, but there's always room for improvement. To streamline the development process and enhance its capabilities, we need to analyze its current state, identify pain points, and propose innovative solutions. I'll approach this by examining user segments, analyzing pain points, generating solutions, and evaluating their potential impact.

Step 1

Clarifying Questions (5 mins)

  • Looking at AR Foundation's position in the market, I'm thinking it might be facing increased competition from native AR development tools. Could you share insights on AR Foundation's current market share and how it compares to platform-specific AR development kits?

Why it matters: Determines if we need to focus on differentiation or feature parity Expected answer: AR Foundation has a strong market share but is losing ground to native tools Impact on approach: Would prioritize unique cross-platform features and workflow improvements

  • Considering the rapid evolution of AR technology, I'm curious about the update frequency of AR Foundation. How often are new features added, and what's the process for incorporating platform-specific AR capabilities?

Why it matters: Influences our approach to feature development and integration Expected answer: Quarterly updates with a lag in adopting new platform features Impact on approach: Would focus on streamlining the feature adoption process

  • Given the diverse AR use cases, I'm wondering about the primary industries or applications where AR Foundation is most commonly used. Can you provide insights into the top use cases and any emerging trends?

Why it matters: Helps prioritize improvements based on user needs Expected answer: Gaming, education, and retail are primary sectors, with growing interest in industrial applications Impact on approach: Would tailor solutions to address pain points in these key industries

  • Thinking about developer experience, I'm interested in understanding the current onboarding process for AR Foundation. What does the learning curve look like for developers new to the platform?

Why it matters: Identifies potential barriers to adoption and areas for improvement Expected answer: Steep learning curve, especially for developers new to AR Impact on approach: Would prioritize documentation, tutorials, and simplified workflows

Tip

At this point, you can ask interviewer to take a 1-minute break to organize your thoughts before diving into the next step.

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