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Product Management Improvement Question: Enhancing mail client drafts feature for better user experience
Image of author vinay

Vinay

Updated Nov 15, 2024

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How would you improve the Drafts feature of your mail client?

Product Improvement Medium Member-only
Feature Prioritization User Segmentation Solution Design Technology Productivity Software Communication Tools
User Experience Product Improvement Feature Enhancement Productivity Tools Email Clients

Introduction

Improving the Drafts feature of our mail client is a crucial task that can significantly enhance user experience and productivity. I'll approach this challenge by first understanding the current state of the feature, identifying key user segments, analyzing pain points, generating solutions, and proposing a roadmap for implementation. Let's dive in.

Step 1

Clarifying Questions (5 mins)

  • What are the current usage metrics for the Drafts feature?

Why this matters: Understanding current usage helps identify areas for improvement and sets a baseline for measuring success. Hypothetical answer: 60% of users interact with Drafts at least once a week, with an average of 3 drafts per user. Impact: This suggests the feature is widely used but there's room for increased engagement.

  • What are the most common user complaints about the current Drafts feature?

Why this matters: Direct user feedback highlights immediate pain points to address. Hypothetical answer: Users report difficulty finding older drafts, accidental deletions, and syncing issues across devices. Impact: These issues will be primary focus areas for our improvement efforts.

  • How does our Drafts feature compare to competitors'?

Why this matters: Competitive analysis helps identify market gaps and opportunities for differentiation. Hypothetical answer: Our feature lacks auto-save and categorization options that leading competitors offer. Impact: We'll need to consider these features in our improvement plan to stay competitive.

  • What are the technical limitations or constraints we need to consider?

Why this matters: Understanding technical boundaries helps in proposing realistic solutions. Hypothetical answer: We're limited by storage constraints on mobile devices and API restrictions for third-party integrations. Impact: Solutions will need to be efficient with storage and focus on native functionality.

Based on these answers, I'll assume that improving the Drafts feature is a priority for increasing user satisfaction and retention, with a focus on organization, reliability, and cross-device functionality.

Tip

Let's take a quick minute to organize our thoughts before moving to the next step.

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