Introduction
The recent increase in KoinWorks' KoinPintar loan approval time from 2 to 5 days is a critical issue that demands immediate attention. This analysis will systematically identify, validate, and address the root cause while considering both short-term and long-term implications for the product and business.
I'll approach this problem by first clarifying key details, ruling out external factors, and then diving deep into the product, user journey, and metrics. From there, I'll form data-driven hypotheses, conduct root cause analysis, and propose validation methods and solutions.
Framework overview
This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Changes in the process could directly impact approval times. Expected answer: Yes, there were some updates to credit scoring models. Impact on approach: If confirmed, I'd focus on analyzing the new criteria and their implementation.
Why it matters: Helps identify if the issue is systemic or specific to certain user groups. Expected answer: The increase is more pronounced for new borrowers. Impact on approach: I'd investigate factors specific to new applicant onboarding and verification.
Why it matters: Could indicate if stricter criteria are causing both longer times and lower approvals. Expected answer: Approval rates have remained stable. Impact on approach: If stable, I'd focus more on operational bottlenecks rather than policy changes.
Why it matters: Technical glitches could be causing delays in the approval pipeline. Expected answer: Some intermittent issues with third-party data providers. Impact on approach: I'd prioritize investigating these technical integrations and their impact on the process.
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