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Product Management Metrics Question: Evaluating loan disbursement process for a fintech company
Image of author vinay

Vinay

Updated Nov 25, 2024

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Asked at Julo

12 mins

what metrics would you use to evaluate julo's loan disbursement process?

Product Success Metrics Medium Member-only
Metric Definition Data Analysis Risk Assessment Fintech Banking Financial Services
User Experience Product Metrics Fintech Risk Management Loan Disbursement

Introduction

Evaluating Julo's loan disbursement process requires a comprehensive approach to product success metrics. To address this challenge effectively, I'll follow a structured framework covering core metrics, supporting indicators, and risk factors while considering all key stakeholders. This approach will help us gain a holistic view of the loan disbursement process and its impact on Julo's business.

Framework Overview

I'll follow a simple success metrics framework covering product context, success metrics hierarchy, and strategic initiatives.

Step 1

Product Context

Julo's loan disbursement process is a critical component of their fintech platform, enabling users to access quick and convenient loans. The process typically involves user application, credit assessment, approval, and fund transfer.

Key stakeholders include:

  1. Borrowers: Seeking fast, accessible loans
  2. Julo: Aiming for profitable growth and risk management
  3. Investors: Expecting returns and responsible lending practices
  4. Regulators: Ensuring compliance and consumer protection

User flow:

  1. Application: Users submit loan requests through the Julo app
  2. Assessment: Julo's algorithm evaluates creditworthiness
  3. Approval: Loans are approved or denied based on assessment
  4. Disbursement: Funds are transferred to approved borrowers

This process is central to Julo's strategy of financial inclusion and digital lending in Indonesia. Compared to traditional banks, Julo offers a faster, more accessible loan process, competing with other fintech players like Akulaku and Kredivo.

Product Lifecycle Stage: Growth - Julo is expanding its user base and loan portfolio, focusing on optimizing the disbursement process for scale and efficiency.

Software considerations:

  • Platform: Mobile-first approach with backend systems for credit scoring
  • Integration: Connections to banking systems, credit bureaus, and payment gateways
  • Deployment: Cloud-based infrastructure for scalability and real-time processing

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