Introduction
The sudden spike in customer support tickets related to Investree's mobile app's payment feature is a critical issue that demands immediate attention and a thorough root cause analysis. As we delve into this problem, we'll follow a systematic approach to identify, validate, and address the underlying causes while considering both short-term fixes and long-term strategic implications.
Our analysis will cover multiple aspects, including technical issues, user behavior patterns, recent product changes, and potential external factors. By breaking down the problem and examining each component, we'll develop data-driven hypotheses and propose targeted solutions to resolve the issue and prevent future occurrences.
Framework overview
This analysis follows a structured approach covering issue identification, hypothesis generation, validation, and solution development.
Step 1
Clarifying Questions (3 minutes)
Why it matters: Recent changes often correlate with sudden spikes in support tickets. Expected answer: Yes, there was an update two weeks ago. Impact on approach: If confirmed, we'd focus on changes introduced in that update.
Why it matters: Identifying affected segments helps narrow down potential causes. Expected answer: The majority of tickets are coming from iOS users. Impact on approach: We'd prioritize investigating iOS-specific issues if this is the case.
Why it matters: Understanding the nature of complaints guides our investigation. Expected answer: Users report failed transactions, app crashes during payment, and incorrect payment amounts. Impact on approach: We'd focus our technical investigation on these specific areas.
Why it matters: Third-party integrations can often be the source of payment-related issues. Expected answer: No reported issues from payment providers. Impact on approach: If confirmed, we'd shift focus to internal factors rather than external services.
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